PFTD will achieve its aims in three core ways, with a dedicated team of emerging journalists and content creators that PFTD Founder and Editor-In-Chief Norman Busigu leads. First, modernising the distribution of news/current affairs in real time across Africa and the Caribbean to audiences in the diaspora. Secondly, interviewing those from these communities on topics (ranging from politics, culture, the arts etc), while also celebrating and preserving their stories. Thirdly, attending (global) events as press to report on the happenings to then accurately feed this information back to these communities/general audiences.
Busigu hopes that in time, PFTD will be a platform that “organically connects the diaspora community with those back home in Africa and the Caribbean, so that we can collectively work towards achieving our common goals.”
Press/Media Accreditation that PFTD has secured at global festivals/events over the last few years has included:
2026: Paris Men’s Fashion Week AW2026 presentations at SOREL and “Kinshasa to Capri”. (January 2026); Investec Cape Town Art Fair , South Africa (February 2026); The Motherland Conference at Cambridge University (February 2026); London Fashion Week AW2026 for the Fashion Scout-Global Fashion Collective runway show (February 2026); The Africa All-Star Soiree, Los Angeles (February 2026); The Cannes Lions Festival in June 2026.
2025: Afro Nation Portugal 2025; EMY Africa Rising Symposium at the London School of Economics (July 2025); Africa Fashion Week London (August 2025); AFRICON Convention, Atlanta (August 2025)
